The 2023 Reside-motion Barbie movie spurred a cultural trend, driven by Mattel's marketing and advertising partnerships and natural material. What really should Mattel's executives do future with their most precious franchise? And will they extend their model strategy for Barbie to other toy brand names? Our Expert Case Study https://arthurerttw.ampedpages.com/the-best-side-of-hbs-case-solution-61542596